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Our Mission


our mission We help make worries go away.

We are committed to protecting our clients by providing quality insurance products and benfits plus sound advice delivered with exceptional service.
What We Offer

VML Insurance is the regional expert in cultivating and serving niche markets by providing contemporary services and products delivered by knowledgeable professionals and supported with exceptional service.

  • Serving the Grand Rapids and West Michigan community for over 25 years.

  • Locally-owned and operated independent agency.
  • The VML staff includes over 20 insurance specialists.
   
Customer Service

All of our clients will receive prompt, friendly and knowledgeable service.


Our office features state of the art technology which enables us to keep accurate records and comparison rates of insurance company policies. We are on-line with our carriers, so you have immediate access to coverage or billing questions, tracking of claims processing and policy changes.
 
   


Our Values

Independence
We best serve our clients by offering choice. As an independent agency, we establish and maintain sound, reliable partnerships with select carriers. This gives us access to a variety of products and prices so that we deliver the asset protection needed. We provide value.


Innovation
We are an innovative agency. We continually evaluate and adopt the products and technologies that help make life easier for our clients.



Integrity

We pledge to uphold our reputation for honesty, confidentiality and respect for our clients. We will hold each other, as a team, to this same high standard. We can be trusted.

Indulgence
Our customers and carriers will always receive prompt, friendly and knowledgeable service. We are responsive.

We strive to meet and exceed our customers' expectations for expertise, service and value.


   


Industry and Association Plans

We've established a proven track record for meeting the unique insurance coverage needs of many specialized industries and associations. It's become an area of special expertise for us.

 
 



Independent Agent



We are a member of the Independent Insurance Agent Association and Trusted Choice.